Railston Blog

We've finished shopfitting the new Everything Everywhere in Stratford, Westfield and in response have placed some of the new pics on our announcements: Direct link here.

We've also updated the Everything Everywhere case study: Direct link here.

Not to mention that there have been quite a few developments and updates on our portfolio page so please feel free to check that out also: Link here.  It's definitely correct to say that it is all go here!

The T-Mobile "life is for sharing" advertisements have been well received and greatly enjoyed. If you have been living underground for a while and have missed them, we are talking about the adverts that see people bursting into seemingly unplanned song in very public places.

The newest incarnation is a purely online advert proclaiming "One's life is for sharing". It features Royal family look-a-likes dancing their way down the isle in a very un-Royal manner, reminiscent of many of the wedding dance videos that have gone viral.  Well done T-Mobile it's great!

To view it for yourself click the link below.




Remember we post our own videos and add other favourites to our YouTube channel so if you want to keep an eye out for interesting material please subscribe.

Retail week have released a news story showing photographs of the new Everything Everywhere store. Railston is completing the initial roll out and are delighted with the results. Take a look and see... Click this link!

Everything Everywhere's first trial store launched today in Altrincham and was fitted by Railston.

Here's a snippet about Everything Everywhere from their website:

"Everything Everywhere, Britain’s biggest communications company, today announced the launch of five new trial stores, designed to engage consumers with a “21st century retail experience”.
 
- Orange and T-Mobile products, services and accessories sold in new retail environment
- Unique interactive “inspire, excite and educate” experience created to engage consumers
- The stores, the first of which goes live in Altrincham on the 18th February, will enable customers to get closer to the products of the Everything Everywhere brands – Orange and T-Mobile – in a way that no other mobile retailer allows."
 
We are so delighted to be involved and think the visual by The One Off is wonderful.

Here's a link to Everything Everywhere's article and a You Tube link to the store walk through: